Tag Archives: Social Web Creators

A Crisis of Context

I’ve been paying close attention to the Shirley Sherrod coverage. Not so much from a political angle; I’m not knowledgeable enough about Sherrod or her circumstances to weigh in credibly on debates re: race and politics. What interests me more is the coverage itself and the warning bell it sounds for anyone (individuals, companies, communities) in the media’s line of sight. It underscores society’s obsession with sound-bites vs. storylines – and the media’s growing tendency to favor content over context.