Tag Archives: Social Media

Curating Or Collecting?

Content creation in the form of curating content, your own and that of others, is the hot new trend  in…

Social Media Week, B2B-Style

When it comes to events like Social Media Week, as a B2B public relations professional, I have often felt like a diabetic kid in a candy store. All of those sweet consumer marketing social media success stories look delectable, but where are the treats for me? That’s why I was excited to attend ABI’s social media panel discussion, “Integrating Social Media into B-to-B.”