Kristen Saldarini

As a Senior Account Executive at Bliss Integrated Communication, Kristen supports media relations, content development and social activation campaigns for B2B and B2C clients in the financial services practice. She works closely with national and trade outlets to secure regular media opportunities for her clients around important topics, such as retirement planning, wealth management and corporate social responsibility.

Kristen is especially motivated by opportunities to promote “finance for good” in the form of educational content and CSR campaigns like community development lending and corporate philanthropy. She has helped launch campaigns and thought leadership initiatives aimed at educating women investors, promoting how RIAs and fee-based advisors add value for their clients, and raising awareness about affordable housing development.

Before joining Bliss, she interned with the Social Media Director at CBS This Morning and served as the Station and General Manager of WRGW District Radio.

Kristen graduated Phi Beta Kappa and summa cum laude from The George Washington University with a B.A. in Journalism/Mass Communication and American Studies. She loves the beach and chocolate – but not necessarily in that order.

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