Search Results for: social media audit

My B2B Social Media Audit Checklist

It’s 2:00 a.m. I am tossing and turning in my bed, mumbling incoherently about “Groups” and “Engagement” and “blog frequency.” My husband is used to my restlessness and simply rolls over.

Key to a Solid B2B Social Media Strategy: A Good Audit – Reality Show Style

Good social media audits carry the suspense and drama of a reality show like “The Bachelor.” Hear me out. Girl walks in – immediately sizes up the competition, gets involved in the chatter, becomes quickly wrapped up in the dynamics, makes assumptions and then just when she thinks “he’s the man I’m going to marry…” Bye. Bye. No rose for you.