Our Expertise

Research

We conduct research across multiple internal and external channels to ensure the output of our public relations and marketing communication strategy includes a thorough understanding of our client’s industry position, competitive dynamics and marketplace opportunity. And, we help them develop their own proprietary research that can be used to secure the attention of audience targets including the media, analysts, customers and prospects. Our research platforms include:

Competitive Assessments

Who are your competitors? What do they offer customers that you don’t? Why do customers select them over you? Our assessments first help clients narrow their competitive set and then better understand how they stack up to them in the marketplace of public, product and prospect perception.