There is no second place in transaction-driven industries like commercial real estate and financial services; either you win the deal, or you don’t. The same is true for winning business community and industry association awards: either your submittal is recognized as a winner, or it’s not.
Positive commercial real estate stories have been few and far between during the Great Recession. What does the emerging commercial real estate recovery mean for commercial real estate public relations programs?
Commercial real estate social media is a wild frontier – and its pioneers are saddled with heavy wagons weighed down with members of an industry consistently slow to adopt new technologies. This makes for a slow trip over the social media Rockies for commercial real estate social media pioneers – people like Leopardo’s Todd Andrlik, Retail Traffic editor David Bodamer and commercial real estate deal junkie and publisher Jay Rickey.
Climate change can be positively impacted one commercial building at a time. But how can the government, the business community and commercial real estate professionals work together to make that happen? Are policy makers educated enough in commercial real estate leasing and contracts to really understand how to legislate and encourage that much-needed change?
Is the ink still fresh? Is it the biggest lease, the largest transaction, the best location? Deal coverage dominates media interest in the commercial real estate sector. But thanks to the credit crunch, there’s a dearth of transactions in most subsectors and geographies. Bigger hasn’t been better since the subprime crash of 2007, which means that for many beat reporters, there are precious few new transactions to write about.