Fresh-Brewed News, Episode 110: Marketing in a Pandemic

On this episode of Fresh-Brewed News, Arti Patel joins the show to talk about marketing through the COVID-19 pandemic, including examples of marketing home runs and strike outs. Listen for more!

Catch up with previous episodes of Fresh-Brewed News:

• Fresh-Brewed News, Ep. 1: Gannett & Tronc Say “I Don’t”
• Fresh-Brewed News, Ep. 2: What do AT&T & the Golden State Warriors Have in Common?
• Fresh-Brewed News, Ep. 3: Breaking Bad [News]
• Fresh-Brewed News, Ep. 4: A Clean Bill of Health
• Fresh-Brewed News, Ep. 5: Are Shopkins the New Baseball Cards?
• Fresh-Brewed News, Ep. 6: Virtual Reality Check
• Fresh-Brewed News, Ep. 7: It’s the Most Wonderful Time of the Year
• Fresh-Brewed News, Ep. 8: Pillow Talk
• Fresh-Brewed News, Ep. 9: Unsafe Harbor
• Fresh-Brewed News, Ep. 10: Axing Traditional Media
• Fresh-Brewed News, Ep. 11: Snap(Chat) Out of it…That’s Fake News!
• Fresh-Brewed News, Ep. 12: Uber, Lyft and Hashtags
• Fresh-Brewed News, Ep. 13: Super Ads
• Fresh-Brewed News, Ep. 14: Lost That Loving Feeling
• Fresh-Brewed News, Ep. 15: Real Issue with “Fake News”
• Fresh-Brewed News, Ep. 16: And the Award Goes To…
• Fresh-Brewed News, Ep. 17: Imitation is the Sincerest Form of Competition
• Fresh-Brewed News, Ep. 18: Healthcare Reform 101, Class is in Session
• Fresh-Brewed News, Ep. 19: A Whole New (Lavar) Ball Game
• Fresh-Brewed News, Ep. 20: In Ads We Trust
• Fresh-Brewed News, Ep. 21: Advertisers Take a Stand
• Fresh-Brewed News, Ep. 22: Who Thought That Was a Good Idea?
• Fresh-Brewed News, Ep. 23: The Definition of Insanity is…
• Fresh-Brewed News, Ep. 24: Empire Startups State of Mind
• Fresh-Brewed News, Ep. 25: Spread Like Wild[Fyre]
• Fresh-Brewed News, Ep. 26: Don’t Call it a Crocs Comeback
• Fresh-Brewed News, Ep. 27: WannaCry for Help
• Fresh-Brewed News, Ep. 28: Celebrate Good Times…Come On!
• Fresh-Brewed News, Ep. 29: Big Pharma Feeling the Pain
• Fresh-Brewed News, Ep. 30: TV, Twitter and Top Shows
• Fresh-Brewed News, Ep. 31: Ad Landscape Shift
• Fresh-Brewed News, Ep. 32: Uber Important Decisions Await
• Fresh-Brewed News, Ep. 33: Marketers’ Amazon Opportunity
• Fresh-Brewed News, Ep. 34: Live From 500 Fifth Avenue…
• Fresh-Brewed News, Ep. 35: Newspapers Making Headlines
• Fresh-Brewed News, Ep. 36: “Spicey” Aftertaste
• Fresh-Brewed News, Ep. 37: News = News
• Fresh-Brewed News, Ep. 38: Morning News Reimagined
• Fresh-Brewed News, Ep. 39: The Return of Radio
• Fresh-Brewed News, Ep. 40: #HBD to the Hashtag
• Fresh-Brewed News, Ep. 41: Autonomous Marketing
• Fresh-Brewed News, Ep. 42: NFL Calls an Audible
• Fresh-Brewed News, Ep. 43: Equifail
• Fresh-Brewed News, Ep. 44: Old Dog, Old Trix
• Fresh-Brewed News, Ep. 45: Marketing Crossroads
• Fresh-Brewed News, Ep. 46: Pick Me! Pick Me!
• Fresh-Brewed News, Ep. 47: Boom or Bust on Media Tech Trends
• Fresh-Brewed News, Ep. 48: Stop Creeping!
• Fresh-Brewed News, Ep. 49: Lightsaber Battle
• Fresh-Brewed News, Ep. 50: We’re Golden!
• Fresh-Brewed News, Ep. 51: Swift Action
• Fresh-Brewed News, Ep. 52: Net Gain or Net Loss?
• Fresh-Brewed News, Ep. 53: Brand Power
• Fresh-Brewed News, Ep. 54: Sears’ Bet Against TV for the Holidays
• Fresh-Brewed News, Ep. 55: You Good?
• Fresh-Brewed News, Ep. 56: Davos, The Town or The Sir?
• Fresh-Brewed News, Ep. 57: Hometown Heroes… of News
• Fresh-Brewed News, Ep. 58: Looking Bleak at Newsweek
• Fresh-Brewed News, Ep. 59: Snapchat Snafu
• Fresh-Brewed News, Ep. 60: What’s in a Name?
• Fresh-Brewed News, Ep. 61: To Take a Stand or Not…
• Fresh-Brewed News, Ep. 62: March Ad-ness!
• Fresh-Brewed News, Ep. 63: Raising the Standards
• Fresh-Brewed News, Ep. 64: Facing the Hill
• Fresh-Brewed News, Ep. 65: Media Powers, Assemble!
• Fresh-Brewed News, Ep. 66: Blockchain Benefits
• Fresh-Brewed News, Ep. 67: Privacy by Default
• Fresh-Brewed News, Ep. 68: Flattened Like A Pancake
• Fresh-Brewed News, Ep. 69: Pay the Creators
• Fresh-Brewed News, Ep. 70: New School Meets Old School
• Fresh-Brewed News, Ep. 71: The Quest for More Content
• Fresh-Brewed News, Ep. 72: Can Snapchat Snap Back?
• Fresh-Brewed News, Ep. 73: Where Does Local News Go From Here?
• Fresh-Brewed News, Ep. 74: Fashion Statements
• Fresh-Brewed News, Ep. 75: Trolls
• Fresh-Brewed News, Ep. 76: Check, Please!
• Fresh-Brewed News, Ep. 77: Facebook’s College Years
• Fresh-Brewed News, Ep. 78: A New CMO in Town
• Fresh-Brewed News, Ep. 79: Facing the Hill – Take Two
• Fresh-Brewed News, Ep. 80: Reddit or Not
• Fresh-Brewed News, Ep. 81: Podcastoffs
• Fresh-Brewed News, Ep. 82: Journalism 2.0
• Fresh-Brewed News, Ep. 83: Don’t Adjust Your Radio…
• Fresh-Brewed News, Ep. 84: Ad(d) Us on LinkedIn
• Fresh-Brewed News, Ep. 85: Face(book) Down
• Fresh-Brewed News, Ep. 86: Make News Affordable Again
• Fresh-Brewed News, Ep. 87: Extra! Extra! Tweet All About It
• Fresh-Brewed News, Ep. 88: Year in Review
• Fresh-Brewed News, Ep. 89: Happy Women’s Herstory Month
• Fresh-Brewed News, Ep. 90: Data Difference
• Fresh-Brewed News, Ep. 91: Who Are You Fooling?
• Fresh-Brewed News, Ep. 92: Creative Convergence
• Fresh-Brewed News, Ep. 93: Bucking(hamPalace) Traditions
• Fresh-Brewed News, Ep. 94: Trade Way Communication
• Fresh-Brewed News, Ep. 95: Did AI Record this Episode?
• Fresh-Brewed News, Ep. 96: Champions of Change
• Fresh-Brewed News, Ep: 97: Voting with Your Pockets
• Fresh-Brewed News, Ep. 98: Acting Up
• Fresh-Brewed News, Ep. 99: A Trip to Content Marketing World
• Fresh-Brewed News, Ep. 100: A Few of Our Favorites
• Fresh-Brewed News, Ep. 101: Is Local News Not For Profit?
• Fresh-Brewed News, Ep. 102: With Great Power Comes Great Responsibility
• Fresh-Brewed News, Ep. 103: Holiday Hiccups
• Fresh-Brewed News, Ep. 104: Herding Cats
• Fresh-Brewed News, Ep. 105: When Politics Meet Media
• Fresh-Brewed News, Ep. 106: Super Ads, Redux
• Fresh-Brewed News, Ep. 107: Caught Stealing
• Fresh-Brewed News, Ep. 108: Era of the Public
• Fresh-Brewed News, Ep. 109: New Normal

Connect with Arti Patel:
Email: arti@blissintegrated.com
LinkedIn: Arti Patel

Photo Credit: Yane Naumoski, Flickr.